The Man in the Pink Chokha is Giorgi Avaliani, co-founder of the holistic design company Holy Motors and a member of the International Academy of Digital Arts and Sciences. He started his career at the digital agency Leavingstone, specializing in social media, viral storytelling, and digital experiences, and helped secure a series of firsts for Georgia, including the country’s first Cannes Lion, Webby Awards, Awwwards SOTD, Eurobest Young Creatives Gold, and its first seat on the Cannes Lions jury.
A frequent speaker and jury member at global creative festivals, Giorgi also runs Bodishi, an underground chacha project. Alongside this, he teaches copywriting and digital creativity at the Georgian Institute of Public Affairs. He is also the founder of The Birthday of Khinkali, a global celebration of Georgia’s iconic dumpling held every year on October 10.
