April 29, 2025
The Baku Flames International Festival of Creativity and Effectiveness is proud to announce that the official awards shortlist for 2025 is now available. After a careful evaluation process led by an international jury of industry leaders, the most outstanding projects have been selected to compete for this year’s metals.
The complete shortlist is as follows:
Connect & Engage Track |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
Digital & Mobile | Influencer & KOL (Key Opinion Leader) Campaigns | She Can! | FCB Almaty | Kazakhstan |
Digital & Mobile | Social Media Campaigns | Summer is Coming! | Windfor's Tbilisi | Georgia |
Digital & Mobile | Social Media Campaigns | The Lost Comment | SEED | Kazakhstan |
Media | Use of Audio Platforms | EEEOOOEEOEOOOOOOO | Bickerstaff.000 | Ukraine |
Media | Use of Audio Platforms | Voice of Georgia | Bank of Georgia | Georgia |
Media | Use of Outdoor Media | MosaicVertising | Lokals CA | Uzbekistan |
Media | Use of Outdoor Media | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Media | Use of Outdoor Media | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine |
Media | Use of Outdoor Media | Emergency SIM | GForce Grey | Kazakhstan |
Media | Use of Outdoor Media | Visible Bag | Synthesis Advertising Agency | Uzbekistan |
PR | Events & Stunts | Mountennis | GForce Grey | Kazakhstan |
PR | Low-Budget PR | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine |
PR | Low-Budget PR | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
PR | Social Impact PR | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
PR | Social Impact PR | MosaicVertising | Lokals CA | Uzbekistan |
Core Track |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
Advertising Campaigns | Corporate Social Responsibility (CSR) & Corporate Image | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Advertising Campaigns | Corporate Social Responsibility (CSR) & Corporate Image | Visible Bag | Synthesis Advertising Agency | Uzbekistan |
Advertising Campaigns | Direct Marketing Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Advertising Campaigns | Direct Marketing Campaigns | Emergency SIM | GForce Grey | Kazakhstan |
Advertising Campaigns | Integrated Campaigns | EEEOOOEEOEOOOOOOO | Bickerstaf.000 | Ukraine |
Advertising Campaigns | Low Budget Campaigns | Nearest Bomb Shelter | Bickerstaf.000 | Ukraine |
Advertising Campaigns | Low Budget Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Advertising Campaigns | Promotion & Activation Campaigns | Nearest Bomb Shelter | Bickerstaf.000 | Ukraine |
Advertising Campaigns | Promotion & Activation Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Advertising Campaigns | Radio & Audio Campaigns | EEEOOOEEOEOOOOOOO | Bickerstaf.000 | Ukraine |
Advertising Campaigns | Radio & Audio Campaigns | Voice of Georgia | Bank of Georgia | Georgia |
Advertising Campaigns | Single Media Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Advertising Campaigns | Social Impact Campaigns | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Advertising Campaigns | Social Impact Campaigns | She Can! | FCB Almaty | Kazakhstan |
Advertising Campaigns | Social Impact Campaigns | Visible Bag | Synthesis Advertising Agency | Uzbekistan |
Film | Branded Content | You Are What You Watch | Breakfast Helsinki | Finland |
Film | Corporate Social Responsibility (CSR) | She Can! | FCB Almaty | Kazakhstan |
Film | Corporate Social Responsibility (CSR) | It's a Girl! | Playmakers | Georgia |
Film | Local Culture | EEEOOOEEOEOOOOOOO | Bickerstaf.000 | Ukraine |
Film | Local Culture | Women Who Bring Spring | Playmakers | Georgia |
Film | Other Consumer Products (Including Durable Goods) | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan |
Film | Short Online Films | Silence is not an Option — Stop Early Marriage | VarYox | Azerbaijan |
Film | Social Films | Women Who Bring Spring | Playmakers | Georgia |
Film | Social Films | It's a Girl! | Playmakers | Georgia |
Film | Viral Videos | The First Day, The Independence Day | Playmakers | Georgia |
Film | Viral Videos | It's a Girl! | Playmakers | Georgia |
Film Craft | Cinematography | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan |
Film Craft | Cinematography | It's a Girl! | Playmakers | Georgia |
Film Craft | Direction | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan |
Film Craft | Production Design | Imperfect Manifesto | SEED | Kazakhstan |
Film Craft | Production Design | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan |
Film Craft | Sound Design & Use of Music | EEEOOOEEOEOOOOOOO | Bickerstaf.000 | Ukraine |
Film Craft | Sound Design & Use of Music | Washing and Drying Perfected | Cheil Worldwide Kazakhstan | Kazakhstan |
Outdoor | Ambient & Experiential | MosaicVertising | Lokals CA | Uzbekistan |
Outdoor | Ambient & Experiential | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Outdoor | Ambient & Experiential | Glass Shelter | ISD Group | Ukraine |
Outdoor | Ambient & Experiential | Neighbourfood | Happy People Project | Türkiye |
Outdoor | Ambient & Experiential | This Is All I Can Afford | Happy People Project | Türkiye |
Outdoor | Cultural & Regional Outdoor | MosaicVertising | Lokals CA | Uzbekistan |
Outdoor | Cultural & Regional Outdoor | Mountennis | GForce Grey | Kazakhstan |
Outdoor | Low Budget & High Impact | Nearest Bomb Shelter | Bickerstaff.000 | Ukraine |
Outdoor | Low Budget & High Impact | MosaicVertising | Lokals CA | Uzbekistan |
Outdoor | Low Budget & High Impact | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Design Excellence Track |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
Branding |
Brand Identity Refresh |
Neftçi | Endorphin | Azerbaijan |
Branding |
New Brand Identity |
Talisman Callsigns | Saatchi & Saatchi Ukraine | Ukraine |
Branding |
New Brand Identity |
Bakcell New Branding | Bakcell | Azerbaijan |
Design |
Book Design |
Red Dragon's Power | FCB Almaty | Kazakhstan |
Design |
Digital Design |
Talisman Callsigns | Saatchi & Saatchi Ukraine | Ukraine |
Design |
Graphic Design |
Georgian Flag of Europe | Holy Motors | Georgia |
Design |
Graphic Design |
My Home Is Your Home | Holy Motors | Georgia |
Design |
Graphic Design |
Talisman Callsigns | Saatchi & Saatchi Ukraine | Ukraine |
Design |
Promotional Items/Promotional Printed Media |
Nearest Bomb Shelter | Bickerstaff.000 | Ukraine |
Design Craft |
Art Direction |
Glass Shelter | ISD Group | Ukraine |
Design Craft |
Art Direction |
Large-Caliber Annual Report | Gusev Art Lab | Ukraine |
Design Craft |
Art Direction |
Neftçi PFK New Identity | Endorphin | Azerbaijan |
Design Craft |
Typography |
The Turkish National Youth Philharmonic Orchestra | Happy People Project | Türkiye |
Effective Change Track |
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Category |
Subcategory |
Project Name |
Entrant |
Country |
Creative Strategy |
Audience Insight |
McDonald's & Glovo Beach Delivery Pins | DDB Azerbaijan | Azerbaijan |
Creative Strategy | Low-Budget Strategy | Nearest Bomb Shelter | Bickserstaff.000 | Ukraine |
Creative Strategy | Tactical Strategy | Nearest Bomb Shelter | Bickserstaff.000 | Ukraine |
Industry Effectiveness | Government & Public Service | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Industry Effectiveness | Health & Wellness | Diabetes Hijacks Ads | SEED | Kazakhstan |
Industry Effectiveness | Internet & Telecom | Besh G | BBDO CA | Kazakhstan |
Industry Effectiveness | Services | Sedative Ads | We Digital | Uzbekistan |
Sustainable Development Goals | Planet & Sustainability | The Minefield Honey Project | Saatchi & Saatchi Ukraine | Ukraine |
Sustainable Development Goals | Prosperity & Innovation | Visible Bag | Synthesis Advertising Agency | Uzbekistan |
We congratulate all shortlisted participants and invite you to join us in Baku to experience the full festival program, including keynote talks, panel sessions, networking events, and the much-anticipated awards ceremonies!
P.S. The winners will be revealed during the Baku Flames Awards Show, taking place on May 3, 2025.