Numraddin Huseynov is the Head of Marketing Communications at Bakcell.

He has more than 10 years of experience in branding, strategy, digital, and traditional marketing. He studied Marketing at Istanbul University in Türkiye and RWTH Aachen University in Germany. Over the years, he has led several large-scale projects, including:

• The strategic and visual rebranding and communication of Bakcell;

• The creation of the Star Express platform, which enabled Trendyol’s entry into the Azerbaijani market;

• The launch of the Birbank mobile application and its growth to over 1 million users.